The Philippines based OEM Cherry Mobile has simultaneously launched 4 new Windows Phone-based handsets and Windows Phone 8.1 tablets in its Alpha series – The Alpha Style, Alpha Morph, Alpha Play and Alpha Luxe smartphones and tablets.
Cherry Mobile Alpha Style is a dual-SIM handset comes with a 4-inch WVGA (800x480p) display, powered by a quad-core 1.2 Qualcomm Snapdragon 200 processor and paired with 512MB of RAM. It includes a 4GB ROM with microSD card support expansion up to 32GB, sports a 5-megapixel rear camera with LED flash and 0.3MP front-facing sensor. It supports 3G HSPA connectivity. IT packs a 1500mAh Li-Ion Battery.
The Cherry Mobile’s Alpha Style runs on Windows Phone 8.1 OS. Available at an affordable price tag of just 2,999 PHP (around $69 USD).
The Alpha Luxe is also a budget-range device, but packs a larger display when compared to Style and other improvements are similar. Priced at 4,999 PHP ($114). Features a 5-inch HD (1280x720px) display with Asahi Dragontrail Glass, sports a quad-core 1.2GHz Qualcomm Snapdragon 200, coupled with 1GB of RAM, 8GB internal storage with microSD card support up to 32GB,; 8-megapixel rear-facing camera with LED flash and 2MP front-facing selfie sensor and more off it runs on Windows Phone 8.1 and comes with a dual-SIM support.
The Alpha Play is an 8-inch HD display tablet, runs on Intel Atom quad-core 1.33GHz Z3735D processor, paired with 1GB of RAm, 16GB internal storage (with microSD support up to 64GB), 5MP rear camera and a 2-megapixel front camera, supports Wi-Fi 802.11 b/g/n, Bluetooth 4.0 and packs with Windows 8.1 with Bing.
The Alpha Play is the cheaper and smaller of the above two, and Cherry calls it “your life in one device”. Priced at 7,999 PHP ($182), the Alpha Play will be available to buy later this month.
The Alpha Morph is a 10-inch HD (1280x720px) IPS LCD tablet, runs Windows 8.1 with Bing out-of-the-box, powered by a quad-core 1.33GHz Intel Atom Z3735D processor, coupled with 2GB of RAM and comes with a 32GB of built-in storage which can in further expandable up to 64GB via microSD card. It sports a 2-megapixe rear camera with backside-illuminated sensor and a 2MP front facing camera.
\Connectivity options include WiFi 802.11 b/g/n, USB OTG ready, Bluetooth 4.0 and also be available to purchase alongside a detachable keyboard, but it’s not clear that it will be coming as a free accessory. Priced at 11,999 PHP ($274) price tag or if it will cost extra.
What do you think of Cherry Mobile entering the Windows Phone and Windows 8.1 ecosystem? Share your thoughts!